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Deep Insights

A traveler with headphones on watching an inflight entertainment screen on a plane.

165million

annual passenger segments

Who are United travelers?

Attain extensive reach across high-value profiles.

108 million

United-wide U.S. Adult
traveler profiles
...and growing by 3-4% p.a.

42 million

MileagePlus program members with rich data

55%

of United travelers are college graduates

30%

of United travelers earn over $250K

65%

of United travelers are married

Targetable audiences

Use deterministic data to drive actionable insights and reach your ideal customers.

5 million+

frequent travelers

10 million+

family travelers

5 million+

business travelers

Behavioral insights

Capture Insights on:

  • Mobile IconEngagement on United.com and the United app
  • Email IconEngagement with United emails
  • Seat IconSeat upgrade frequency
  • WiFi IconIn-flight Wi-Fi frequency
A traveler using the touchscreen on his inflight entertainment screen on a plane.
A United plane flying above a lake and mountains.

Case study: Norwegian Cruise Lines

Inflight placements drove superior engagement with target audiences

8xhigher interaction rate over
benchmark
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